Sunday, 16 February 2020

9 ways to find your perfect foundation shade

how to find your perfect foundation shade

The best way you will find your perfect foundation is by trial and error. It could take months, weeks, and even years to find your 'perfect' foundation. Sometimes, your 'perfect' foundation may get discontinued by a brand, whereby you will have to find another foundation.
The following information is something which I have learnt through my experience. If you have any other ways then please feel free to share by leaving a comment below.
Just a little disclaimer before I start... I am by all means no expert.


It is very important that you test the product before buying it. Go into a store and test the product. After applying the foundation, walk around, go outside, and test it. See how long it lasts, if it is your colour and what it feels like on your skin. Testing the product on your skin is essential because let’s face it, no one wants to buy a product that doesn’t match or feels horrible on your skin. Some stores are able to give you a sample of your product so just ask someone who works in the store if you are able to get a sample of a product. Having a sample is a really easy way to determine if a product suits you because you can test the product when you want (hopefully in natural light). 

Natural light testing is ESSENTIAL. In stores, the light is artificial and bright. You will be wearing the foundation in natural light, so you need to test it in natural lighting. Most of the time, the colours in-store will differ depending on the lighting. This will also determine how well the shade matches your skin. Do not be afraid to test the product. 

2. Know your skin type

It is really important to know your skin type and buy accordingly. The last thing you want to do is buy something that is not suitable for your skin type. You may end up irritating your skin. Also, the foundation may not sit well on your skin.

3. Type of foundation 

It is important to find out what type of foundation you want. This also depends on your skin type. The different types of foundations are growing from creams, powders, and liquids, so it’s essential to know what type you want to go for. Although this can be a very daunting question as there is a range of products, try to figure out what will be most suitable for your skin. 

For example, if you have dry skin then you could go for a hydrating liquid. If you have dry skin then the last thing you would want is mousse as they tend to be very dry and it will not be the best for you. 

Another example is that if you have oily skin then you should try to look for an oil-free formula or something that will help your skin type and settle well on your skin. 

4. What is your skin undertone like? 

Knowing your undertone can help you choose the makeup that will look best on you and not just the foundation for your skin. The three main undertones are warm, cool, and neutral. 

The warm undertones normally lean towards a hint of yellow or goldish tones. If you have cool undertones then your skin will more likely lean towards pink, red, or blue. If you have neutral undertones, then your skin will lean towards a mix of warm and cool undertones. 

Your veins can also tell you what type of undertones your skin is. If you look on the inside of your wrist and look at your veins. 
If your veins appear blue/purplish then you are most likely to be cool-toned. 
If your veins appear green, then you’re most likely to be warm-toned. 
And, if you have no idea and are finding it hard to tell then you’re most probably neutral. 
There are a lot of different ways to test your undertone and even the different coloured clothes that suit you will indicate what type of undertone you are. Once you know your undertone then you should look into the different types of colours that will compliment your skin. 

5. Ask a beauty advisor/consultant/specialist 

A lot of beauty shops have beauty advisors/consultants/specialists (whatever you may like to call them) and they are very helpful! Beauty advisors are very helpful so ask them! Do not be afraid. 

Ask the beauty advisor(s) what they would recommend and if they could apply some foundation on your skin. Watch how they apply the foundation (maybe you could pick up a trick or two) and ask them any questions you may have. Ask them about your shade and the different types of foundations. They are there to guide you. What I will say is NEVER BUY THE PRODUCT THEN AND THERE!! 

As much as I love beauty advisors, don’t buy into everything they say because at the end of the day they will do everything they can, in order to get you to buy the product. So, go out into natural lighting and check the foundation. Also, check how long it has been since it was applied and does it live up to everything it says? So, test the product yourself. I cannot stress enough that you should test the product and make sure it’s worth your money. Also, I’m quickly going to add that the lights in the beauty section of shops are misleading. That is why I keep on saying natural lighting because nothing beats natural lighting. 

Also, don't be afraid to ask for a sample. If the foundation works for you, then you can buy it online. 

6. Your shade 

Test your shade on your jawline and find natural lighting to make sure it matches. Find natural light, go out, and come back if you have to. Picking the correct shade is very important because the last thing we want is for you to look odd, right

You should either go one shade LIGHTER or one shade DARKER than your own shade. Never go more than ONE shade. 
I know some women prefer going a shade lighter, or a shade darker, and some don’t even care as it's DIFFICULT to perfectly match your own shade. 

Test your foundation on the inside of your wrist and jawline. 
Rub the foundation in-between your fingertips (to warm it up) then apply it.
Gently rub the foundation into your skin. 
Check if the shade matches. 

Another thing that I would like to stress is that there are a lot of variety and differences in every single brand. If you find your shade in one makeup brand, it's more likely that you won't find the exact match in another brand. For example, if you wear the shade "warm beige" by Maybelline, the shade "warm beige" will be different by L'Oréal.

7. Coverage 

What type of coverage are you looking for? Are you looking for a light, medium, or a full coverage foundation? If you just want a little bit of coverage, then you should go for the light coverage foundation. If you want to cover any blemishes or have uneven skin then try a full coverage foundation. It's all about preference.

8. Ingredients 

Always make sure that you read the ingredients and don’t wear anything that may impact your skin in a bad way. For example, if you have really sensitive skin, you may stay away from products that contain harsh products like alcohol. It is always best to look into the ingredients and know what you are putting onto your skin. 

9. You don’t need to stick to one foundation 

Once you have found a foundation that matches your skin, remember you can mix two foundations to make a foundation that will match your skin. Different seasons will result in your skin changing, therefore you may have to find a new foundation. Also, make sure you get rid of your foundation BEFORE the expiry date. 

You don’t need to stick to a certain foundation if you're not happy with it, so happy foundation shopping! 

These are the 9 ways which will make finding your perfect foundation shade easier. How do you find your perfect foundation shade? Have you ever found your perfect shade? Do you have any advice on finding your perfect match?

Thanks for reading!
Until next time, take care, and keep smiling.
Ramshaa Rose

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